GENERAL
- Product Trends
- Environmental/Legislative Updates, VOC
Regulations, Sustainability and Other Key
Industry Challenges
- Profiles of Successful Retailers
- Profiles on Leading Companies
- Forecasts for All Major Product Groups
- Information on New Products, Sundries,
Tooling & Equipment
- Tips for Selling to Contractors and
Commercial/ Industrial markets
- Tools for Training In-store and Outside
Sales Personnel
COLUMNS
- Business Strategies: Experts share their
knowledge about advertising, marketing,
and operational aspects of running the store
successfully.
- Viewpoint: Insights into major issues
affecting the decorative concrete industry.
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DEPARTMENTS
- Technically Speaking: Answering technical questions, product
challenges and more.
- Industry Outlook: News and information from industry companies.
- Product Introductions: Information on new
product launches and improvements.
- Upcoming Events: Upcoming shows,
conferences, seminars and other special
events that keep key decision makers
informed and connected.
SPECIAL ISSUES
- Summer edition: Annual Decorative Concrete
Buyer's Guide issue.
- Bonus distribution at shows and
conferences.
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